Search Engine Optimization

Search Engine Optimization or SEO is a technical, creative process in today’s online marketing promotional activities. The process of SEO is to improve the visibility of a website to the top searched result pages. It also describes as a series of steps that takes the website to a higher rank on every search engine and thus increase traffic. Digikart provides the best Search Engine Optimization services in Indore

SEO involves great techniques to accomplish the task. Basically, search engines are the roadways that help the user to reach the exact result. In short, SEO helps your website to make it user-friendly to reach exact targeted audience traffic.

SEO ensures that a site is accessible to a search engine and improves website chances of being found on top pages of search engines. Although it seems tedious at the start, eventually it can be fun and easy to implement.

In SEO, Google promotes authority pages to the top of its rankings. It’s your job now to create pages that become authority pages. Google uses a complex mathematical formula called an algorithm for serving search results and it changes relatively frequently. Google algorithm gives numeric values to a website. That numeric value is then added to an end result.


The factors of every website are:-
– To have a proper keyword appearance in the page’s title, heading tags and meta description.
– Unique content and proper keyword density to make a website SEO friendly.
– Mobile phones responsiveness, such as smartphones and tablets.

This may or may not always shows your website on search results but it definitely makes an impact on your website to generate more and more traffic.

If you want an actual ranking technique on how to improve website’s SEO and want to have an actual lead, there is a set of On-page and Off-page factors that Google and other search engines favor while determining the ranking of websites.

SEO is divided into two categories, which determine the ranking of your website:

 

  • On-page SEO

    On-page SEO is the practice of optimizing web pages in order to achieve a higher rank on Search Engine Result Page(SERP) and to generate traffic for your website. It involves textual and visual content and user-friendliness of your website.

 

  • Off-page SEO


    Off-page SEO activities are those which does not directly happen on your websites. It includes links from other websites, social media attention, and other marketing activities outside your own website.
    Search engine tools serve a large number of users every day searching for answers to their inquiries or for results for their problems. The majority of users mostly click top 5 or 10 suggestions in the results pages. To gain benefits of this and to gain visitors for your website, it needs to appear on top pages of the search result.

So if you really care for your website, it is very necessary to curate good quality content for any website. Google will be more confident if the website provides quality based content and it will create chances of enhancing your websites on top pages.
Digikart has a very enthusiastic and hardworking team which prove the best SEO service in Indore. We at Digikart helps you in making the website SEO friendly to generate the leads to your business